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Small Business Advocate: Analyze self to achieve success

Discovering the four levels of performance consciousness is a defining professional moment. This consciousness isn't about being awake; it's about being aware of why you're successful or not. There are four levels of consciousness. 1. Unconscious Incompetent. This person doesn't know ... that he doesn't know. Also called a DK2, which is short for "Don't know, squared." A DK2 is not only incapable, but actually clueless about his inability. Before you say, "There, but for the grace of God, go I," it's important to note that everyone is a DK2 sometime. The challenge is to not live your life that way because DK2 is a terminal professional condition. Right now you're probably saying, "Oh, Great One, please, stop me before I DK2 again." Don't fret; we'll get to that. 2. Unconscious Competent. This individual lurches uncontrollably toward success without knowing how or why. Sometimes we call an Unconscious Comp...